Heineken pull plug on Europe

By SAM JACKSON

EXCLUSIVE
Global brewing giants Heineken are to step down as title sponsors of rugby’s Champions Cup, leaving tournament organisers with a big financial gap to fill before their two tournaments kick off in December.
With the financial problems in both English and Welsh rugby well known – three English Premiership sides have been shut down in the last year and Welsh clubs are seeing many of their best players head abroad – Heineken’s decision is sure to put more pressure on rugby’s finances.
The reasons behind Heineken’s decision have not been made known and they are expecte...

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