BBC and ITV drive Six Nations bid to £100m

  1. Home
  2. Latest News
Six Nations

CARDIFF, WALES - MARCH 27: The Wales squad celebrate winning the 2021 Six Nations Championship with the Six Nations Trophy and the Triple Crown on March 27, 2021 in Cardiff, Wales. (Photo by Ben Evans - Pool/Getty Images)

BBC and ITV have raised their joint Six Nations bid towards £100m-a-year in a final attempt to prevent the tournament vanishing behind a paywall.
The major free-to-air channels, whose six-year contract expired nine days ago, are understood to have increased their offer by more than 25 per cent in an ambitious move to clinch a new deal. Powerbrokers say a decision could be made this week, twelve months later than planned because of the pandemic.
“This is a very competitive bid and it’s been reinforced by the DG’s (Director General Tim Davie) determination not to lose the Crown Jewels of in...

Continue reading...

Access all our premium content from as little as 14p per day!

Already a subscriber to our website? Login

Exit mobile version